Television Is The New Television: The Unexpected Triumph Of Old Media In The Digital Age
by Michael Wolff
Buy on Amazon"The author of The Man Who Owns the News shares new insights into the ongoing war for media profits to argue that digital media is failing as a profit generator and that a new age of television will be pursued by major advertisers, "--Novelist.
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"Only a world-class iconoclast would take on media’s biggest slab of conventional wisdom: that television will soon be killed by digital platforms. But media columnist and author Michael Wolff — whose enemies list is so long, he fills the book’s back page with insults from The New York Times and Gawker — is just that pot-stirrer. His book argues that our love for shiny new concepts has blinded us to a simple fact: TV keeps making money while digital media still traffic in pennies, comparatively. And instead of replacing television, digital video outlets like Netflix, Amazon and YouTube are becoming more like TV. Wolff makes his case with the kind of detail only media nerds will read to the end, but his argument is a great way to stop conversation the next time someone tells you your TV is headed for history’s dustbin."
NPR Books We Love — 2015 · apps.npr.org